Growth hacker Sean Ellis has one clear advice to companies that want to grow: Test more! Experiment! And test again! This week Sean Ellis is the keynote speaker at the start-up conference The Shift in Oslo. But before that he had a full-day workshop with a number of Schibsted companies to teach them growth hacking. Sean Ellis is the father of the concept “growth hacking”, an agile approach to speed up growth in companies. He is well known for having helped companies like Dropbox and Eventbrite achieve exponential growth. Ellis is also the co-author of “Hacking Growth. How Today's Fastest-Growing Companies Drive Breakout Success”. “Growth hacking has been instrumental in building successful venture companies internationally. We believe that the growth hack mentality can be key for innovation within mature companies as well - and therefore are happy to bring both growth companies and legacy business together for this workshop, “ says Christian Horn Hanssen, investment manager in Schibsted Growth.
Schibsted Growth arranged the annual "Marketing Forum" last week; a day packed with insights, trends, and learnings. How can audio build your brand, insights from the world's biggest native study, the perfect timing for pr, etc, was shared among our portfolio companies, publishers and market places within the Schibsted group. Much appreciated!